FREE MASTERCLASS I February 3, 1 PM UK
A step-by-step ROADMAP
for impact founders & freelancers
"I loved Ioana's method. It gave me a clear overview on what my next steps should be and where I am wasting my time. I am not a marketeer but Ioana explained everything in a language I understood. I believe we all walked away with some input where we have to take action. And that is soooo valuable!"
Sonja Michel Graf,
Founder, My Life of Plentiful
"Hey Ioana, talking about outcomes was my key-take away from your masterclass. I literally wrote a proposal with these last week and won the work!"
Livvy Drake,
Founder of Sustainable Sidekicks
" Hi Ioana, with your masterclass, you inspired us to conduct customer interviews and define our customer personas, before mapping out our customer journeys. You put us back on track and we have seen this reflected in our prospecting and customer conversion rates".
Eleanor Akers
Founder, Innovative Energy
"One of the best webinars I've attended. Gonna revisit the whole thing! Am pumped for it though! Superb webinar. The 4-point structure will be printed out for the office wall! Thank you loana"
Oliver Riley,
Founder, Generation 7
"This is so informative, thank you! I always expect free webinars to just be fluffy and mostly to sell people's services, but this is actually actionable advice"
Isabelle Drury,
Freelancer, Climate Copywriter
"Ioana is the most strategic and pragmatic brand expert I know. We’ve collaborated for various of our B2B and B2C clients. Her key methodology is a very simple and efficient approach. All her workshops are extremely tangible and effective, built in such a way to achieve results with impact on your business. "
Fredrik Karlstrom,
Managing Director, MagicPencil
"This has been VERY helpful, I'm grateful about the priorities I'm leaving with and we'll connect soon THANK YOU!"
Elodie Guérin,
Founder, impactarium
"Thank you so much loana. This was really helpful as it clearly simplify such a complex process of planning the growth of a small business"
Victor Mascarenhas,
Sustainable Innovation Consultant, VM
"It's been a great session, given me absolute clarity on what's needed next"
Emma Bottomley,
CEO & Founder, Eloma Consultancy
MEET THE HOST: Ioana Hardy
Ioana is a sought-after “Marketing for Sustainability” trainer, coach, and speaker with more than 25 years of international expertise in building and growing brands in multinationals and start-ups.
She started her career in corporations, working with multinationals like LG Electronics and Nestlé in marketing roles. She then built her own consultancy and consistently reached five-figure months from the first year. In 2020, she founded Impacters Group with a very simple mission: to equip sustainability entrepreneurs with the marketing and sales knowledge required to scale their solutions—and thus accelerate the transition to a sustainable economy.
Since 2020, Ioana has directly coached, mentored, and advised over 600 entrepreneurs. She also supported the UN in building online courses for entrepreneurs in Africa.
She sits on advisory teams promoting sustainable goals, is an Ellen MacArthur Circular Economy Pioneer, and an active SDG activist.
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